Friday, December 14, 2007

5 Reasons People Like Technology White Papers

A good white paper is a paper that makes you look good.

You look good when your white paper makes sense, when it's readable, when it concentrates on benefits and examples, and when it's easy to get. Here's why:

Reason #1. Many people would rather die than talk to a sales representative right off the bat, but they will read a white paper. When people start researching a product, they are not prepared to talk to a salesperson. They have no idea if the product is for them, or if they even need the technology at all. They'll also be resistant to new and innovative technologies. Well-written, benefit-laden white papers will qualify your product to the reader, and qualify the reader to you at the next stage in the sales cycle.

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3G Technology – Promises and Challenges

magine a situation where you are about to make an important Sales Presentation. You realize that you have brought the wrong presentation slides and you call up your colleague. She immediately emails the file to your 3G terminal and you transfer it to your laptop. Another scenario is having video-conferencing and sending character-based messages simultaneously with your clients. With 3G, the possibilities for wireless applications are numerous. For instance, imagine calling up a map in your car, conducting a video conference over wireless phones, checking e-mails, and browsing the web - wirelessly.

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3G Technology

A 'third generation' wireless communications technology having evolved from first generation analog, and second generation digital, communication technologies.

Whenever someone asks me to explain what 3G systems are, I tend to think of huge departmental stores. All your basic needs – plus a few extra items thrown in to spice things up – under a single roof. A plea to modern man's psychological need for convenience. And that's how it is with the current crop of 3G packages. A simple, all-in-one access to everything users could ever want from a mobile phone (and then some).

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